Pro’s And Con’s of Using Audio & Video in Business Presentations

Whenever a discussion pops up over the efficacy of PowerPoint as a presentation tool, there is one thing that always deserves a special mention. And that is visual appeal! PowerPoint Presentations add value to the expression of an idea in a more innovative and presentable manner.

When slides are used in conjunction with your oral speech, presentation takes an entirely different meaning. As PowerPoint allows you to incorporate relevant pictures, graphs and quotes, so the content becomes a lot more captivating and understandable. The best part is that you do not need to remember facts and figures as you can always take reference from information stated in slides.


Above stated facts highlight the overall benefits of giving PPT presentations. But, the prime motif of this text will remain on using audio/visual aids in presentations. Using multimedia as part of your presentation is not only entertaining but also educational. By enhancing the conveyance of text messages, these serve as an amazing technique to grab hold of audience’s attention. However, certain drawbacks are also associated with it.


  • To begin with the list of advantages, first thing is that the information becomes comparatively easy to follow. As a picture is worth a thousand words so even if a certain idea is unclear orally; it can be clearly stated via pictures and charts.
  • There is a plethora of free templates available on the Internet. By accessing the right source, take for instance Presenter Media, you can avail direct access to multiple resources like clip arts, animations and video templates. So, there is no point of gathering info and building slides from scratch.
  • Insertion of videos means cutting down of content which is again a positive aspect as engrossing audience becomes far simpler with the aid of slides.


  • At times, people complain about slow loading speed of slides due to insertion of A/V effects. But, it largely happens when large sized files have been embedded within the slides.
  • To enhance the visual aesthetics, sometimes people end up overdoing the designing part which does not make but, break the impact of your presentation.
  • Entirely focusing on audio and video aesthetics does not engage but dissuade your audience.

Technology can be a boom only until it has been employed in the right direction. Therefore, realize the essence of your presentation and accordingly proceed forward to relate with your audience.

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