Over the years, Excel has been widely used for collecting, documenting, and analyzing data. It has undergone many changes and improvements over time, adding different features that are relevant to the demands of today. With Big Data as one of the many important things businesses and organizations rely on to make sound plans and decisions, …
With Microsoft’s Sway, creating content and sharing information has become easier than ever. Collaboration and working seamlessly across different devices has also become less of a hassle. However, how would you know that your Sways are reaching the target audience and are effectively delivering your message? How do you know that your content is accessed …
Prevedere is recognized as one of the best business intelligence software out there. Now, you can have the power of the best intelligence platform right within Microsoft office. This is because Prevedere is now available as an add-in for Microsoft Excel. Prevedere is one of the world’s best and most revolutionary software when it comes …
In business, powerful business intelligence tools can mean complexities that can be overwhelming and confusing. For example, in Excel, building and analyzing data will result to many windows and interfaces that go beyond the Excel spreadsheet. You have to venture into Power Query, Power Pivot, to visualization in Power Map, and so on. While these …
Business intelligence enables organizations to dig deep into raw data to make it more meaningful. Business intelligence is quite a heavily invested field, and many businesses spend a huge amount of money to gain meaningful analytics to resolve business problems and boost sales. Let’s take a look at what is business intelligence and how can …
SnowPlow is an open source event analytics platform for collecting and warehousing your data for detailed analysis to boost your sales and to engage your customers more effectively. Companies use SnowPlow to collect event data using various platforms, such as mobile apps, websites and service side systems. SnowPlow collects the respective data which can be …
Cohort analysis is becoming an essential form of data analysis for e-commerce platforms. There are a number of tools which can enable you to perform a cohort analysis. Data derived after performing a cohort analysis can be particularly useful for formulating new marketing strategies and you can also have something special to show with your …
Gathering, investigating and finding insights from a vast variety of data is relatively a tough job. It becomes even harder when you see that the data is spread over dozens of accounting systems, marketing technologies, etc. This is one of the major problems professionals are facing these days.
SMAC is a modern concept based in 4 technologies that are currently driving the business innovation and transforming the way businesses do business. It stands for Social, Mobile, Analytics and Cloud. If you need to prepare a presentation around these concepts you can download the SMAC PowerPoint template prepared in a way that can help to describe and …
Cohort Analysis it’s a time-tested segmentation technique used to understand user behavior and recently adopted by authors of Customer Development and Lean Startup methodologies. In Running Lean and Lean Analytics books there are mentions to cohort analysis since this segmentation technique can help entrepreneurs to understand the behavior of early adopters of your product or startup …
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