Customer Research

How to Use Net Promoter Score to Gauge Customer Loyalty

nps alternatives

A company’s relationship with its customers plays a vital role in determining if the products or services being sold by the company can remain profitable, especially when there is ample competition in the market. Customer dissatisfaction can lead to a decline in sales, a switch by clients to rival brands and a question mark on …

How To Easily Perform A Customer Profitability Analysis in Excel

Show Customer Profitability in Visual Format

Customer profitability is the profit that a company makes in serving a particular customer or client over a specific timeframe. This is the difference between the customer revenue and the costs of having business relationships with a specific customer.

Free Market Research PowerPoint Template

During a market research process lot of information is gatehered and organize this information might be a hard task. However, if you are preparing a presentation on market research you may be interested to use some nice awesome PowerPoint diagrams and figures to impress your audience and get the most from this research. Below you …