Business

Understanding the Duration of Business Days: From One to Five Business Days

When we hear terms like “business days” thrown around in conversation, in business correspondence, when making online purchases, or in the context of preparing and delivering presentations (especially when collaborating with international teams or clients), there can often be confusion about what these terms entail. A common question that arises is, “how long are business …

A Complete Guide to AI Marketing Strategy

Artificial intelligence has revolutionized the entire business landscape, especially the marketing domain. Marketing is one of the top recipients of the benefits of AI because artificial intelligence helps marketers in understanding their customers, offering them the right products, and providing enticing details to potential buyers.  In fact, a case study by McKinsey revealed that marketing …